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Dealership Online Marketing Fundamentals

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  • ​ROI-murdering mistakes on New Car Sales
  • ​Lead Nurturing - You're Doing it Wrong
  • The 5-Step Facebook Advertising Strategy You're Missing Out On
This free training was put together after so many of our clients asked us for a basics course. The goal was to make sure you, as a dealership decision-maker, understand the power of digital marketing & sales.

We built this free training on the basics learned after driving more than 1,400,000 new, used & finance leads to dealerships. From the first click on Google to the delivery date, we can understand & predict customer behavior.

In this webinar, you will learn how to boost leads, appointments in your showroom, and sales. You'll also learn how to leverage Google & Google Adwords, Facebook Ads & Email Marketing. 

We also show you how to analyze your competition on the web and also how you can improve your lead nurturing process.
  • How to boost your dealership's organic rankings
  • How to reduce your campaign cost per acquisition
  • How to generate more sales from Google Adwords
  • How to control your campaign so you don't over pay
  • ​How to understand online campaign metrics, KPIs & reports
  • How to brand your dealership locally like a pro
  • How to generate sales from Facebook
  • How to target to specific audiences
  • How to run trade-in campaigns in Facebook
  • ​How to understand Facebook campaign metrics, KPIs & reports
  • How to create inbound & outbound email marketing campaigns
  • How to follow up with prospects without being anoying
  • How to generate sales from mass emails
  • How to wake up lost customers through email
  • ​How to leverage your CRM system and reduce private sales costs
  • How to leverage traditional media to drive consumers to the web
  • How to segment marketing efforts based on goals
  • How to target to specific audiences
  • How to run trade-in campaigns in Facebook
  • ​How to understand Facebook campaign metrics, KPIs & reports
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Autobahn Academy aims to be your best resource center for car dealerships digital marketing. We're providing on-demand information, courses & resources to help you grow your dealership sales.
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